Daniel Russek

Founder & CEO at Atarraya

Daniel Russek is the Founder and CEO of Atarraya, a company he has spent nearly two decades building with a singular focus: making shrimp farming sustainable. Atarraya operates at the intersection of aquaculture and hard technology, developing systems that address the complex environmental and biological variables that make shrimp farming one of the most demanding and capital-intensive sectors in food production.

On The Grove podcast by Earth Onward, Daniel walked host through the realities of modern shrimp farming, from the intricate conditions required to keep shrimp alive and healthy, to the scale of innovation needed to move the industry in a more sustainable direction. The conversation revealed just how much engineering and science sits behind a protein source most people take for granted, and how Atarraya is working to reimagine that process from the ground up.

With 17 years committed to this mission, Daniel brings a depth of perspective that goes well beyond early-stage enthusiasm. His long-term dedication to solving a specific, difficult problem in the food system reflects the kind of focused, sustained effort that real industry change requires. His appearance on The Grove offers a compelling look at what it takes to build a hard tech company in the aquaculture space and why sustainable shrimp farming matters more than most people realize.